One of the major denominators of Web 2.0 is ‘online collaboration’. As Don Tapscott puts it in his book ‘wikinomics’: ‘The old notion that you have to attract, develop, and retain the best and brightest inside your corporate boundaries is becoming null. With the cost of collaboration falling precipitously, companies can increasingly source ideas, innovations and uniquely qualified minds from a vast global pool of talent’.
While offshoring has been growing in popularity over the past 10 years, the real breakthrough is yet to come. And while Linux started about 15 years ago, the open source movement has only started to gain momentum.