In my last column I focused on how jobs are changing but jobs can only change if companies change too.
So what can we expect from our employers in future?
JP Rangaswami, managing director of BT Design, says: "The company of tomorrow won't be worrying about using Facebook. Instead, it will focus on becoming like Facebook. More and more, companies will resemble borderless social networks with low barriers to entry, where people congregate to transact business across a variety of business models."
This will be quite a turnaround. How many companies do you know that are supposedly involved in high-tech services yet ban their employees from using social networks, podcasts or blogs? How do they think people share information these days?
